SHADE

SHADE is a sustainable shopping companion that makes it easier to dress well without compromising your values. Using visual AI, it helps you find stylish and sustainable fashion alternatives to the pieces you already like, so looking good and shopping responsibly go hand in hand.

With SHADE, you can discover products from brands rated 'Good' and 'Great' by Good On You, a leading source for fashion brand ratings. That means every choice comes with trusted insight into how responsibly a brand operates, helping you build a wardrobe that reflects both your style and your principles.