Guidance

Guidance is an ERP-style operations platform built specifically for small and mid-size CPG food and beverage brands. Most brands at this stage run on a patchwork of spreadsheets, QuickBooks, and disconnected inventory tools — often paying consultants just to keep everything from falling apart.

Guidance replaces that entire stack. It brings demand forecasting, MRP, purchasing, inventory, production, COGS, lot traceability, and multi-channel fulfillment together in one shared data model, so every team works from the same numbers.

When a supplier raises prices, Guidance automatically recalculates every affected BOM, COGS, and margin across all SKUs and channels. When a new order comes in, it checks inventory, flags shortfalls, and surfaces the right replenishment actions — no one has to touch a spreadsheet.

Setup happens through a conversational onboarding flow. Guidance asks the right questions about how you make and sell your products, then configures itself to match your operation. No implementation team required.

Currently in early access with design partner brands. Built by CPG operators who couldn't find software that handled all of it.