OpenAI launches ChatGPT Businesses beta to help companies reach users

OpenAI has launched the beta of ChatGPT Businesses, which lets companies claim their business profiles, manage info, analyze user engagement data, and use AI agents to reach potential customers through ChatGPT. About 1.2 billion people use ChatGPT every week worldwide.

Companies can claim their profiles through Business Hub, verify their identity, and update key details like product prices and stock, so ChatGPT can give users more accurate info. Shopify sellers can also connect their stores through the admin panel to make verification easier.

The data tools are designed with privacy in mind. Businesses won't see users' chat content, and summary stats only appear after interactions pass a certain threshold. Companies can also build a Business Agent to answer user questions, and can buy sponsored spots for it.

For now, Business Agent is open to eligible e-commerce and online service companies in the US, with plans to expand to more markets and industries.

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