AI Large Models Are 'Poisoned' as an Industry Chain: GEO Services Can Manipulate AI to Recommend False Information

The 3·15 Gala exposed that AI large models are facing 'poisoning' issues, and a related industry chain has formed. Service providers use GEO technology to feed a large number of promotional articles to AI models, making customers' products rank high in AI search results, even becoming the 'standard answer'. In one year, some GEO companies have served over 200 clients across various industries.

Through a demonstration, reporters found that using GEO systems can generate false product information (such as the fictional Apollo9 smart bracelet) and automatically publish it on self-media platforms. Only a few hours later, AI models cited these false contents and recommended the product. Insiders said this 'poisoning' can not only improve rankings but also be used to smear competitors, becoming a common practice among businesses.